For this project, we were paired with real-life clients in need of rebranding, giving us the opportunity to work directly with organizations and apply our design skills to meaningful causes. I was matched with Mission Heart, a Baton Rouge–based nonprofit dedicated to helping women rebuild their lives after addiction.

Mission Heart supports women recovering from addiction by providing housing, meals, and a strong community of care. Inspired by the organization’s mission of restoration and growth, I developed a warm, earth-toned brand identity centered around a heart and home logo. With the slogan "Grow where you are planted," the brand reflects hope, healing, and second chances. The visual system extends across merchandise, print materials, and digital assets, creating a compassionate and cohesive identity that speaks to the strength of the women it serves.